Saturday, October 11, 2008

What Money Can Buy

Already advertising at record levels, Barack Obama has scheduled a half-hour commercial for prime time on Oct. 29, six days before Election Day.

Obama campaign officials said the campaign had secured a 30-minute block of time at 8 p.m. on CBS and NBC. CBS already was juggling its lineup to accommodate the Democratic presidential candidate, moving back an episode of "The New Adventures of Old Christine."

Such a vast purchase of commercial time is a multimillion-dollar expense, but Obama has been spending dramatically on ads, overshadowing rival John McCain and the Republican National Committee.

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