Curb those impulses
Grocery industry studies have shown that between 50 percent and 60 percent of all supermarket purchases are made on impulse, and that figure can jump to nearly 70 percent when shoppers go down every aisle.
Supermarkets do what they can to take advantage of that fact -- stores are full of displays designed to tempt you to spend a little more, including advertising messages on the shelves, the floors and broadcast over the sound system.
So make a list before heading to the store, and stick to it. You'll spend less, and as a side benefit you won't forget something you actually need to buy.
Bonus fact: The average household spends $98.40 a week on groceries. Those with children spend $119.30 a week on average, and those without children spend $88.30 per week. In 1935 the average family devoted one-fourth of its budget to grocery purchases. That amounted to about $700 a year, when an annual income of $2,800 qualified a family of four as middle class.
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